2nd Annual Open Innovation in the Life Science Sector, Barcelona (Spain)

18-20 April 2012: Barcelona, Spain. Engendering cultural change and business model redesign to optimise open information flows for reduced development cost and risk.

This 2nd annual marcus evans conference will examine the best practices of open innovation; how to build successful partnerships, improve your ability to redesign business models of innovation and the key benefits of crowd sourcing, all to enhance the successful adoption of open innovation. 

Attendees will be provided with extensive, invaluable knowledge on how to overcome the main challenges surrounding open innovation including intellectual property and cultural change. 

You will understand how to foster new relationships that will carry the industry forward, enter new markets and expand knowledge boundaries to stay successful and competitive.